Some brands compete. Some brands just win.
When SUX Sports reached out to us to help them start their publication website and branding we gladly accepted. With experience working for the big name sports media, the writers at SUX Sports took to their local high school and college sports scene to be the go to source for Siouxland sports coverage.
Two things that any sports media outlet needs in a logo is bold colors and a recognizable typeface. We developed a website design and other branding materials with subtle colors and imagery to make the logo and articles stand out.
"Avidity Creative did awesome creating my brand identity. They were easy to work with and did a great job with launch my site. With their help, SUX Sports is now one of the best sports websites in the northwest Iowa area for high school and college sports."
We worked with SUX Sports to develop a marketing strategy to get them started in the right direction. Being in a supportive local industry and providing unique and valuable content to readers, our strategy revolved around spreading the hype of the stories via social media channels. A combination of graphics, suggested post examples, and social advertising help drive traffic to articles. Once articles are read there's a viral, organic sharing effect that helps quickly build brand recognition and credibility.