Where is that garage sale we are going to

Garage is a mobile app that allows shoppers to see where all of the garage sales are in their area and gives them directions to get there.

This logo mark had to have a techie startup feel. It had to be flexible to be used on marketing materials as well as in the app icon on mobile devices. And most of all, it needed to display what the app actually does.

We used a bold typeface for the logo to stand strong and be memorable since this is a new app to the market. The symbol is comprised of a circle enclosing a view of a map. Layered on top of it is a price tag that is also used as a location pin that you'd see on a navigation map.